Travel and Tourism Video Specialists
Visual content production, strategy & campaign solutions in New Zealand, Australia and the South Pacific
87% of leisure travellers watch online video
Compelling stories on video engages your audience and converts
Destination Content Newsreel
The latest news and stories from our team
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South Canterbury Tales
Posted by James Hacon 23rd May 2013
Last week I had my first big adventure on location with Destination Content.The project? Working with South Canterbury on their [...]
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GrabaCamera
Posted by James Hacon 23rd May 2013
Over the past few months we’ve had the pleasure of working with the team at Air New Zealand’s Grabaseat in developing some pretty [...]
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Practical skills for Destination Videos
Posted by James Hacon 23rd May 2013
Last week I was thrilled to be invited to lead a presentation and two workshops at the RTONZ Digital Programme 2.0 held in [...]
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Clive Goes Camping
Posted by Clive Copeman 23rd May 2013
I'll admit, I'm old school. For me camping has long meant the simple life, lugging leaky tents and old sleeping bags, and boiling [...]
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Finalist for OBIZ Awards
Posted by Clive Copeman 23rd May 2013
Recently, I decided it would be a good idea to throw our hat into the ring and enter the Otago Chamber of Commerce Business [...]
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Video vital for Viator
Posted by James Hacon 23rd May 2013
You may remember around 6 months or so ago global activities booking leader, Viator were advertising to find videographers with [...]
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Who's telling your story?
Posted by Clive Copeman 23rd May 2013
“Don't judge a book by it's cover” - while that's good advice, in reality it's what the human brain is pre-programmed to do – fill [...]
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Behind The Scenes: Hit The Road Joe
Posted by Joe Gallagher 23rd May 2013
I'm just sitting taking in the final few minutes of a quick trip to Auckland with the Destination Content team in our apartment [...]
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NZ Travel Industry Awards Gala
Posted by James Hacon 23rd May 2013
A great night was had by all at the inaugural New Zealand Travel Industry Awards gala dinner in Auckland, last week. From all [...]
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Expedia believes that 'real' is best
Posted by James Hacon 23rd May 2013
It seems that online travel giant Expedia have come way round to our way of thinking! [...]
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New Zealand Travel Industry Awards
Posted by Joe Gallagher 23rd May 2013
I've been working on a variety of videos for different projects recently here in the production studio. One that is fun and [...]
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How travellers use video in 2012
Posted by James Hacon 23rd May 2013
Video on How travellers use video in 2012
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Webinar & White Paper
Posted by James Hacon 23rd May 2013
We have proudly partnered with Jasons Travel Media to bring you this whitepaper and webinar on the role of video in accommodation [...]
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Joe's Experience So Far
Posted by Joe Gallagher 23rd May 2013
As the newest member of the DC team, I thought I'd share a bit about what I have been up to in the editing suite since I started [...]
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Engaging Content for Hotel Marketing
Posted by James Hacon 23rd May 2013
In many ways chain or group hotels have a much greater marketing pull, both online and through traditional media - with larger [...]
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Début feature in Australian Business Review
Posted by Holly Russell 23rd May 2013
It was great to see James' first feature in this month's Australia Business Review yesterday. Check it out for some really cool [...]
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Keep your audience engaged with video
Posted by James Hacon 23rd May 2013
I'm sure I don't have to explain to you the enormity of our top social media sites or for that matter the powerful effect they can [...]
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Destination Content Reaches New Heights
Posted by James Hacon 23rd May 2013
We are thrilled to announce the completion of a significant contract that will take our team to a destination no-one could have [...]
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Out & About at Orokonui
Posted by Holly Russell 23rd May 2013
On Wednesday Clive, James and I went along to Orokonui Eco-Sanctuary to shoot footage for two Docu90 videos we are producing for [...]
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Holly's First Experience On The Job
Posted by Holly Russell 23rd May 2013
Although I learnt a lot in my degree about the film industry and general filming and editing processes, my papers rarely delved [...]
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'Gone Curling'
Posted by James Hacon 23rd May 2013
I thought I would add a quick post about 'Gone Curling,' an amazing documentary film produced by Rachael Patching over the past [...]
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Having a Swinging Time
Posted by James Hacon 23rd May 2013
Four....!!! Yes, that's the number of video's we've now filmed in our short history - not bad considering our production schedule [...]
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Tangible Results with Online Broadcast
Posted by James Hacon 23rd May 2013
If you follow us on Facebook (which I hope you do), you’ll have seen our first major project for Yahoo New Zealand has broadcast [...]
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Top 10 Tips for Destination Video Content
Posted by James Hacon 23rd May 2013
I’ve sure seen my fair share of RFP’s in the past year, since co-founding Destination Content. Whilst we’ve replied to many and [...]
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People Over Product
Posted by James Hacon 23rd May 2013
You may have seen on our social media accounts that we have recently been working with The Travel Brokers on a video content [...]
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Opening of Toitu Otago Settlers Museum
Posted by Holly Russell 23rd May 2013
As our project capturing the redevelopments of the Toitu Otago Settlers Museum is coming to an end, the museum itself is embarking [...]
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Hitting the Trail
Posted by Clive Copeman 23rd May 2013
[...]
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Top Takeaways from eTourism Summit
Posted by James Hacon 23rd May 2013
Early this month I travelled to San Francisco to attend, speak and MC at the eTourism Summit. [...]
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Going Green in the Tiger Tea Bus
Posted by Holly Russell 23rd May 2013
We were excited to be involved in a very special project for the Toitu: Otago Settlers Museum recently. The iconic Tiger Tea Bus, [...]
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Just back from eTourism NZ Conference
Posted by James Hacon 23rd May 2013
Wow...its been an long yet fun and inspiring week. I've just arrived at Auckland Airport after a very successful eTourism New [...]
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Filming in a Wildlife Warzone
Posted by Mark Strickson 23rd May 2013
I am sitting writing this, my first post for Destination Content, with somewhat mixed emotions. As a non-Executive Director and [...]
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Content Marketing is important in tourism
Posted by Holly Russell 23rd May 2013
Chief Executive, James Hacon talks about why Content Marketing is important to the travel and tourism industry in his first video [...]
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Capturing the essence of the Spencer
Posted by Holly Russell 23rd May 2013
Thought I'd take the time to share a little more behind the scenes action from the tourism video production team here at [...]
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Launch in the City of Sails
Posted by Holly Russell 23rd May 2013
Just four months after the launch of its Corporate & Production Office in Dunedin, today tourism video production start-up [...]
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Sponsoring eTourism Conference NZ 2012
Posted by James Hacon 23rd May 2013
Here at Destination Content we are delighted to announce their sponsorship of the eTourism NZ Conference for 2012. We have created [...]
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Welcoming Josephine to the Museum
Posted by Holly Russell 23rd May 2013
We are excited to be working with our Dunedin neighbours The Otago Settlers Museum to film a series of informative vignettes about [...]
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A Week in Wanaka
Posted by Holly Russell 23rd May 2013
We have been working on a project with DINZ - Venison NZ to produce an updated version of their promotional DVD for their overseas [...]
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Behind the Bio of Andrew Whiley
Posted by James Hacon 23rd May 2013
We wanted to dig beyond the formal bio and introduce you to our team members with more personal questions. Here's our first one, [...]
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Delicious Dunedin
Posted by Holly Russell 23rd May 2013
The team recently pulled together our pilot for the Otago Central Rail Trail mini-series we are shooting in the Spring. The pilot [...]
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Top 10 ways to get your tourism video seen
Posted by James Hacon 23rd May 2013
Thought I'd take the opportunity to share my top 10 ways that Australia & New Zealand tourism operators can make use of video [...]
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Why filmmaking is the best job is the world
Posted by Rachael Patching 23rd May 2013
Film making for me is the perfect fusion of technical and creative. I love working in film because I can go 110% for a couple of [...]
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Videos I like!
Posted by James Hacon 23rd May 2013
I've been spending a lot of time looking through destination videos in the planning for some of our upcoming projects. I know its [...]
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Content...Content...Content
Posted by James Hacon 23rd May 2013
It's kind of obvious that here at Destination Content we think content marketing is the way of the future. With Coca Cola's latest [...]
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Penguins on the Peninsula
Posted by James Hacon 23rd May 2013
Our team feel very privileged to have had the opportunity to get up close and personal with some of the Otago Peninsula's rarest [...]
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Travel and Tourism Video Production
Travel and tourism video production in Australia, New Zealand and across the South Pacific. We combine leading filmmakers with marketing and tourism experts.
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Brand & PR Agency Video Support
We offer the reassurance of quality and consistency to our many agency partners who recommend us to their travel and tourism clients.
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Online Travel Broadcast Partnerships
Destination Content partners with established news & travel sites across the world to provide unique, editorially focused, branded or unbranded video content.